Branding
Brands that sell before the first bite.
Naming, identity, menus and the feel of the room, built by people who have opened restaurants of their own.
Naming, identity, menus and the feel of the room, built by people who have opened restaurants of their own.
Restaurant branding is the promise a guest feels from your Instagram grid to the menu in their hand. It covers naming, identity, menu design and the feel of the room, built to be distinctive, ownable and practical through a Friday night service. Sahil Sheth builds restaurant brands with the team that also markets them.
A restaurant brand is not a logo. It is the promise a guest feels from the Instagram grid to the door handle to the menu in their hand. We build identities that are distinctive, ownable and practical, because we know what survives a Friday night service and what does not.
A name and a narrative guests repeat to their friends.
Logo, palette, type and the system that keeps every touchpoint consistent.
Menus engineered for margin and appetite, not just beauty.
Signage, packaging, uniforms and the details that finish a room.
Everything a new outlet needs to open loud: assets, content, campaign.
For running brands that have outgrown their look without losing their regulars.
Beautiful, and buildable.
The brand ships straight into content and campaigns.
Shoots planned into the branding timeline.
Full brand kit, delivered and documented.
Bars and venues where the look came first. Open any one to see the full project.
CavaliBar, Mumbai
KaykoBar, Mumbai
NoshBar, Mumbai
MannrangiBar, Mumbai
FratboyBar, Mumbai
B LoungeBar, Mumbai
Naming and story, visual identity, menu design engineered for margin, space collateral and the launch kit. Everything a guest touches should repeat one promise.
When the brand has outgrown its look, before a second outlet, or when the room and the grid no longer match the food. A rebrand keeps your regulars; a relaunch risks them.
Because the brand ships straight into content, campaigns and ads by the same crew. No handover loss, no pretty identity that cannot survive a service window.
Send me your Instagram or Google listing on WhatsApp. I'll tell you what I would fix first, no pitch, no deck.
WhatsApp Sahil
All the work →